English US » English UK | 28 [twenty-eight] | In the hotel – Complaints

28 [twenty-eight] In the hotel – Complaints

The shower isn’t working.	The shower isn’t working.
There is no warm water.	There is no warm water.
Can you get it repaired?	Can you get it repaired?
There is no telephone in the room.	There is no telephone in the room.
There is no TV in the room.	There is no TV in the room.
The room has no balcony.	The room has no balcony.
The room is too noisy.	The room is too noisy.
The room is too small.	The room is too small.
The room is too dark.	The room is too dark.
The heater isn’t working.	The heater isn’t working.
The air-conditioning isn’t working.	The air-conditioning isn’t working.
The TV isn’t working.	The TV isn’t working.
I don’t like that.	I don’t like that.
That’s too expensive.	That’s too expensive.
Do you have anything cheaper?	Do you have anything cheaper?
Is there a youth hostel nearby?	Is there a youth hostel nearby?
Is there a boarding house / a bed and breakfast nearby?	Is there a boarding house / a bed and breakfast nearby?
Is there a restaurant nearby?	Is there a restaurant nearby?

Language and advertising

Advertising represents a specific form of communication. It wants to establish contact between producers and consumers. Like every type of communication, it too has a long history. Politicians or taverns were advertised as far back as the ancient times. The language of advertising uses specific elements of rhetoric. Because it has a goal, and is therefore a planned communication. We as consumers should be made aware; our interests have to be roused. However, above all we need to want the product and buy it. The language of advertising is typically very simple as a result. Only a few words and simple slogans are used. In this way our memory should be able to retain the content well. Certain types of words like adjectives and superlatives are common. They describe the product as especially beneficial. As a result, advertising language is usually very positive. Interestingly, advertising language is always influenced by culture. That is to say, the advertising language tells us a lot about societies. Today, terms like "beauty" and "youth" dominate in many countries. The words "future" and "safety" also appear often. Especially in western societies, English is popular. English is considered modern and international. For this reason it works well with technical products. Elements from Romance languages stand for indulgence and passion. It is popularly used for food or cosmetics. Those who use dialect want to emphasize values like homeland and tradition. Names of products are often neologisms, or newly created words. They typically have no meaning, just a pleasant sound. But some product names can really make a career! The name of a vacuum has even become a verb – to hoover !